How can you make sure your company is relevant to your countries? Yes, countries. Plural.  Today it isn’t enough to connect with just the country where you live or the country where your office is located. The idea of “your countries” refers to the geographic locations of your suppliers, your customers, your potential customers, your partners and more. Did you know a daily Twitter check can provide you with the global insight that you need to reach out to “your countries”?

Daily Analysis. On August 9th, we took a look at Twitter’s trending topics for Brazil, Canada, Germany, India, South Africa, Australia and the Worldwide buzz. Put simply, this simple 5-minute check gives us insight into topics affecting the globe and topics localized to specific countries.

Take a look at the table below to see this breakdown of global and localized national trending topics. Notice that the London Riots have become a major area of concern for the entire world, occupying a large portion of the trending twitter topics, not just worldwide, but in specific countries too. And according to a recent Mashable article, Twitter users not only shared footage of riots on Twitter, YouTube and Facebook, but now social media is a key mechanism for the organization of riot cleanup.

The United States’ State Department recognizes 195 independent countries worldwide. Although, many think of Twitter as highly global (and it is in respect to other companies), Twitter trends represent trended tweets from only 31 of the world’s 195 countries. Major countries not represented by Twitter Trends include Russia, China, and more surprisingly, South Korea.

Worldwide #TheHelpMovie (Promoted)

#prayforlondon

#riotcleanup

#WhyAreYou

Happy Women’s Day

Nigel Farage

Dirty Dancing

Boris Johnson

Kay Burley

Hulk Hogan

Brazil #TheHelpMovie (Promoted)

#CQC150

#prayforlondon

#soufamiliacn

Treinando o Papai

Andy Garcia

Sul-Americana

Roberto Marinho

Bom Dia Brasil

Moves Like Jagger

Canada #TheHelpMovie (Promoted)

#WhyAreYou

#prayforlondon

#londonriots

Happy Women’s Day

Dirty Dancing

Vienna

Goodnight Twitter

Londres

Bon Iver

Germany #TheHelpMovie (Promoted)

#londonriots

#PrayForLondon

#riotcleanup

Viel Spass

Polizisten

T-Shirt

Moin Moin

Boden

Finanzkrise

India #TheHelpMovie (Promoted)

#londonriots

#prayforlondon

#WhyAreYou

Arun Jaitley

Holland

Rajya Sabha

Birmingham

S&P

Jantar Mantar

South Africa #TheHelpMovie (Promoted)

#londonriots

#InnocentWordSexualMeaning

#replacebandnameswithlesbian

London

Zimbabwe

Test

South Africa

English

America

Australia #TheHelpMovie (Promoted)

#londonriots

#WhatIWishTheCensusAsked

#prayforlondon

Penny Wong

Adam Levine

Soundwave Revolution

Zyzz

Gollum

SWR

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